Tools & Software
The Best Free Tool to Manage Your Marketing Effectively
If you’ve ever felt like your marketing is out of control—deadlines missed, ideas scattered, and no clear way to track what’s working—you’re not alone.
Marketing can be complex with a tonne of moving parts. Especially marketing for eCommerce businesses.
- Send out an email
- Then repurpose it into five social media posts
- Then create ads
- Don’t forget SMS!
It, quite literally, never ends.
What I’ve learnt over the last decade is that while marketing can be complex, it doesn’t have to be.
That’s why I want to share a tool we use every day at Double Orders to stay organised, aligned, and effective: ClickUp. ClickUp isn’t just another task management app; it’s a powerful command center for your entire marketing workflow.
And here’s the best part: its free version has everything you need to get started managing your marketing like a pro.
Hello, cost-effectiveness.
How We Use ClickUp at Double Orders
ClickUp is built to adapt to any workflow, and this is one of the reason why many people don’t recommend it, because with great adaptability, comes great complexity.
I’ve used pretty much every single piece of management software you can imagine:
- Monday.com (ugh, don’t get me started)
- Trello
- JIRA
- Notion.
After many years of testing, I always return to Click Up and have been with it for four years now. Personally, from my experience of managing a team and growing different companies, it’s perfect for eCommerce Marketing, and eCommerce Businesses.
This is a quick tour inside our eCommerce Marketing Command Center (a template that’s included in every single sale of the Double Orders: Sales Marketing Bootcamp).
Did I mention you can get all these features on Click Up’s free plan? It’s a no-brainer for eCommerce businesses of any size.
Why ClickUp Is a Game-Changer for Marketers
Here’s how I like to use Click Up whenever I’m marketing eCommerce businesses (no matter what size they are).
See Your Entire Marketing at a Glance
ClickUp lets you visualise your marketing (and your eCommerce business) in a way that works for you. Track every step of your marketing from brainstorming to execution.
What you can see here is an entire 12 months of marketing, locked and loaded, ready to go when it’s time to hit go.
Can you imagine having this kind of forward-thinking and organisation in your marketing?
It’s a life changer.
Streamline Communication
No more endless email chains, never-ending WhatsApp or Facebook mesages or scattered feedback. With ClickUp, conversations happen directly within tasks, keeping everything in context and easy to access.
I love this feature.
We can mention marketing, ads, social posts, give feedback all in one place, without the constant frenzy of Facebook Messages, Instagram DMs and more places for communication.
One central place, where everything lives.
Oh, and you can totally have the Click Up app installed on your phone so you can manage your marketing (and your team) from wherever you go. That’s how I like to use it.
Tailor It to Your Marketing Process
ClickUp’s custom fields, templates, and automations allow you to create a space designed just for your business. Track budgets, assign tasks, and measure results—your way.
Set targets for each individual piece of marketing (emails, social media, ads) and make your team responsible for generating the results for you.
Automate Repetitive Tasks
A lot of people don’t realise how much marketing is mostly admin and moving things from one area of the screen to another, or from one software to another.
Click Up allows you to automate large chunks of the admin that are sucking your (and your team’s) time, so you can just focus on the creative direction and the strategy for your business.
Swipe my Click Up automations inside of the Double Orders: Sales Marketing Bootcamp Click Up template that I developed over an 18 month period of running my marketing agency.
These automations meant that my team were doing the least amount of admin work possible, and so was I.
An example of some real-life stuff? If you’re *sick* to death of emails or socials going out with mistakes, you’ll love my auto-checklists that automatically assign to marketing and become your team’s job to check off before marketing is published.
Complete the checklist that’s included in this template, and there should be NO mistakes.
Stay on Top of Deadlines
With integrated calendars (yes, straight into your Google Calendar), priority levels, and progress tracking, you’ll never lose sight of your goals—or miss a critical deadline.
Know exactly when marketing goes live and where it’s going live from one place.
At Double Orders, ClickUp is the backbone of how we manage and execute every marketing campaign. It allows us to stay organised while working smarter, not harder.
Take Your Marketing to the Next Level with Double Orders Custom Click Up Template
We’ve taken everything we’ve learned about using ClickUp and created the eCommerce Marketing Command Center template. This template transforms ClickUp into a high-performance marketing hub tailored specifically for eCommerce brands.
Here’s what it can help you do:
- Simplify Marketing Planning: Get clear, step-by-step workflows for every piece of marketing going out.
- Track Performance at a Glance: Use dashboards to monitor KPIs, sales, and engagement in real-time.
- Eliminate Chaos: Keep all your marketing materials, discussions, and deadlines in one organised space.
This is the exact system we use at Double Orders to help businesses double their sales without spending more on ads.
Want to get organised and forward-thinking with your eCommerce marketing?
Join the Double Orders: Sales Marketing Bootcamp.
In this course, you’ll learn how to build and execute high-impact marketing with the tools and strategies we use at Double Orders that have been refined after growing over 200 eCommerce businesses.
As part of the Bootcamp, you’ll get access to the eCommerce Marketing Command Center template, so you can hit the ground running with ClickUp.
